DAZN’s launch ahead of the 2018/19 season in Italy marked the first ever exclusive deal between the Serie A and a pure live and on-demand streaming service. At the time it began operations in Italy, DAZN had on offer a package of 114 live Serie A games per season and highlights to all season matches, available to its subscribers for EUR 9.99 month. As with DAZN networks in other territories, all live Serie A streams were made available online, on smartphones, tablets, PCs, Macs and gaming consoles.
Soon after its entry, DAZN Italy announced it had secured broadcast deals for other major football competitions, including the Spanish La Liga, English FA Cup, EFL Cup, French Ligue 1 and CONMEBOL Copa Libertadores.
In March 2019, DAZN was hit with a EUR 500,000 fine, following claims from antitrust authority AGCM indicating that the network had breached Italy’s consumer code.